How to promote the Instagram business page in 2023?

Instagram

With over one billion monthly active users in 2022, Instagram has unquestionably earned the title of social media platform that offers the finest prospects for business and audience connection. If you don’t know where to locate anything, check it up on Instagram. All the categories are filled with skilled content producers, businesses, and small brands […]

Digital marketing trends in 2023

Digital Marketing Trends

As the world of digital marketing continues to evolve and grow, it’s important to stay up to date with what’s trending.  Digital marketing trends come and go, but there are some that have been around for a while and are worth keeping an eye on.  Here are some of the top digital marketing trends you […]

SEO and web design agency in Sri Lanka

web development sri lanka

Your Online Identity Solution A well-designed website is critical for businesses to achieve their objectives.  HypeX Web Development in Sri Lanka provides bespoke and personal website designs that are developed with the most recent online technology and make extensive use of WordPress and hard-coded HTML websites, as well as innovative copywriting and stylish visuals.  HypeX […]

How to rebrand your business?

Branding Companies

There are several reasons why a company would decide to completely rebrand.  Some conglomerates rebrand every 25 years, and some rebrand to connect with a bigger audience. Rebranding your company is a fantastic idea, especially if it is justified and carried out using the appropriate strategy. Types of business branding frequently involve “rebranding” businesses. Businesses […]

Top Digital Marketing Questions on Google

Digital Marketing Questions

You might have noticed the questions that pops up on Google Search Results page when you run a query on the search engine. Well here are some of the questions you would see when you run multiple queries around digital marketing. What is the purpose of a digital marketing agency? The businesses that specialize in […]

Salesforce reports Q1 decline

Salesforce Decline

Salesforce, stated that “inflation has finally caught up to bullish spending, with consumers buying fewer things from fewer stores. This is probably not a passing trend, but rather a reflection of a wider change in consumer behavior.  In order to solve this, businesses must reduce barriers between physical and digital channels in order to draw […]

How to avoid Ad fraud in 2023

How to avoid ad fraud

Ad fraud is the silent killer of a company bottom line, not its workforce.  AdAge stated in 2015 that over 30%, or $1 out of every $3 spent, is believed to be lost to ad fraud. We can infer that this number is now closer to 20% based on more recent data from 2022 about […]

Google Ads cost and service fee in 2023 [Updated]

Google Ads

For a long time, it was unclear how much of each advertising dollar Google kept for its use and for what specific purposes.  In addition to the standard ad-serving fee in Campaign Manager 360, Google Ads currently levies an additional impression-based fee for advanced ad serving.  What exactly have the advertising costs changed, then? Starting from […]

8 Best Digital Marketing Tips for Small Businesses in 2023

Digital Marketing Tips

You’ll probably agree when we say that any company’s growth in 2023 will depend heavily on digital marketing and all of its subcategories, including SEO, social media, content creation, email, messaging, and more. Many businesses now recognize the value of using digital marketing to draw in new clients as a result of the pandemic.  The […]

Internet banking websites like Com Bank Digital

Com bank digital Internet Banking Portal in Sri Lanka

The Rise of E-Banking in Sri Lanka: Benefits, Security, and Top Options E-banking, a digital revolution in Sri Lanka’s financial landscape, has fundamentally changed how individuals and businesses manage their finances. This shift towards online banking offers unmatched convenience, security, and efficiency. It is a crucial tool for local businesses seeking digital marketing services such […]