CASE: PPC, Social Media Marketing in Sri Lanka for leads
All Articles A Startup will face their biggest challenge in growing their business by struggling to find new customers. No matter how good and innovative a product is, if the target audience doesn’t hear about it sales will see no growth. That’s why it’s crucial to advertise the brand first to turn heads and get […]
How to upload files larger than the 25MB limit to Gmail?
Gmail is one of the most popular email service provider in the world with over 1.5 billion people actively using the email service as of 2023. While working with Gmail, you might have to switch to platforms like WeTransfer or Sendspace to forward files larger than 25MB since you can only send files up to […]
Digital Marketing Agencies in Sri Lanka you could work with today – 2021 Review
Being the best is hard but at one point every one aims to be the best. As a millennial growing up with technology, “The Best” is a term abused by every business as they portray their vision to the public to instill a sense of confidence in potential clients of their ability to perform. When […]
How to build a strong brand in Sri Lanka [Updated]
Building a strong brand in Sri Lanka can leave a lasting impression whenever you connect with a consumer. Logos, colour schemes, and taglines may spring to mind while thinking about a brand. A brand, however, is much more than that. It is the experience your business provides to clients during every step of the purchasing […]
Let’s get your email added to Outlook
Setting up Outlook is not hard! Let’s get started with Outlook for your office or personal email. If you are not tech savvy and can’t understand this technical jargon, here are easy steps with pictures on Outlook Email Setup. If you have further questions that are not answered here, please feel free to comment or […]
Why is Sri Lanka’s Rupee depreciating? [Updated]
Current Situation Sri Lanka’s rupee has depreciated for generations; today, it is 199.90 (2021) to the US dollar. This long-term trend has recently intensified, raising concerns among foreign investors. The question arises: Is this solely due to the pandemic, or are deeper economic and political issues at play? Sri Lanka’s economic challenges have depreciated the […]
Why choose a Boss, not a job?
Do employees often leave at your workplace? Do you feel your job’s significance in your company’s success? Are you working in a company that’s in survival mode? If you answered “Yes” to any of these questions, this article might help clarify your situation. Values, Attitudes, and Beliefs: The Foundation of a Great Company Strong values, […]
How Marketers build community during the wake of COVID-19
A New Norm in a Digitally Connected World As the world adapts to life after the COVID-19 pandemic, social distancing has become a part of our daily routine. Yet, if we think about it, this concept has been introduced previously. Before the pandemic, social media and technology had already set the stage for a more […]
Is Uber Driving an excellent primary income source? [Updated]
Update on Uber Driving in 2024 In 2024, Uber made substantial progress in enhancing its service and offering more incentives to drivers. Nevertheless, whether Uber is a financially viable primary income source remains a hurdle when considering vehicle maintenance costs in addition to commissions or fees. Consequently, most drivers resort to engaging with passengers and […]
The 3 P’s of the Triple Bottom Line: People, Planet, and Profit
The Triple Bottom Line (TBL) concept has gained relevance in the evolving business world. It encourages companies to consider their financial gains and broader impact on society and the environment. This holistic approach revolves around the three Ps: People, Planet, and Profit. Let’s explore these pillars and their influence on the modern business landscape. What […]
