Digital marketing trends in 2023
As the world of digital marketing continues to evolve and grow, it’s important to stay up to date with what’s trending. Digital marketing trends come and go, but there are some that have been around for a while and are worth keeping an eye on. Here are some of the top digital marketing trends you […]
SEO and web design agency in Sri Lanka
Your Online Identity Solution A well-designed website is critical for businesses to achieve their objectives. HypeX Web Development in Sri Lanka provides bespoke and personal website designs that are developed with the most recent online technology and make extensive use of WordPress and hard-coded HTML websites, as well as innovative copywriting and stylish visuals. HypeX […]
How to avoid Ad fraud in 2023
Ad fraud is the silent killer of a company bottom line, not its workforce. AdAge stated in 2015 that over 30%, or $1 out of every $3 spent, is believed to be lost to ad fraud. We can infer that this number is now closer to 20% based on more recent data from 2022 about […]
Google Ads cost and service fee in 2023 [Updated]
For a long time, it was unclear how much of each advertising dollar Google kept for its use and for what specific purposes. In addition to the standard ad-serving fee in Campaign Manager 360, Google Ads currently levies an additional impression-based fee for advanced ad serving. What exactly have the advertising costs changed, then? Starting from […]
Increase online hotel bookings in 2023
One of the most diverse sectors of tourism that isn’t well or even at all regulated is the travel business. Online travel agencies are the ideal illustration of how a highly fragmented business can be taken over in less than ten years, leapfrogging the travel industry’s behemoths in terms of turnover. Travel agents are a […]
Project Management Methods for Digital Projects
No time to read, we got you covered. Listen to the article here. Projects or processes may be used to categorize all of our actions at home or at work and if two or more people are involved you need a project management plan. Once you’ve arranged the order in which the tasks will be […]
Digital Marketing in 7 minute
No time to read, we got you covered. Listen to the article here. Digital marketing is one of the most cost-effective and convenient ways to grow your business. Once you get your brand website which acts as the virtual store-front, you can promote, inform and sell your products on it. All you need is an […]
Is Social Media Marketing worth doing?
No time to read; we’ve got you covered. Listen to the article here. Many corporate decision-makers have questioned the efficacy of social media marketing. A discussion would only occur if one party is satisfied that the other is valuable, much like in any business communication. Social media allows you to build that value for your […]
Use Facebook to Grow Your Business
No time to read, we got you covered. Listen to the article here. For small businesses, Facebook marketing is the most effective marketing technique. Advertisements on Facebook are an excellent method to market your company, products, and services. Use Facebook to grow your company Social Media is the new way of communication and Facebook is […]
Increase Direct Bookings to Your Hotel in 2023 [Updated]
There are many options when it comes to selling your accommodation inventory to guests. From Offline Travel Agents, Online Travel Agents, and Destination Management services to Direct Reservations. Direct bookings are essential for any establishment providing accommodation, meals, and other services for travellers and tourists. Direct Reservations help hoteliers achieve a healthy market mix competing […]
