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How To Get The Best CRM For You?

Best CRM for your Startup in 2024

All Articles To grow your business, you must understand and interact with your customers throughout the customer life cycle.  Customer relationship management, or CRM, makes it much easier to gather and analyze customer data from various touch points in one place and interact with the CRM industry, which has been a growing market with many […]

How should a company position itself on shared values in 2024?

HypeX HypeX Digital Marketing Company Sri Lanka

All Articles How do companies stand out in a world overflowing with choices and brands?  The answer lies in shared values.  Here’s what you need to know on positioning your company based on shared values and why it’s more crucial than ever. Understanding Shared Values Have you ever heard the saying, “Birds of a feather […]

Case: Google Ads Cost And Service Fee In 2024

Google ads

All Articles You may have noticed an increase in satellite clinics opening up recently, popping up like mushrooms nationwide. In Sri Lanka, there is a notion that many doctors working for the government don’t make great money, and they could be making it in a private hospital or their practice. In private hospitals and clinics […]

How to Disavow Links to Your Site?

Disavow Links

All Articles Maintaining a clean link profile is essential to improving your website’s ranking in the complex world of SEO. One tactic for maintaining a healthy site is disavowing unwanted links. This guide will help you identify, prepare, and submit your disavow file to improve your site’s link profile. Understanding Disavow Links Disavow links are […]

Top 10 Web Design Trends in Sri Lanka for 2024

Web design trends or 2023

All Articles In the ever-evolving digital marketing and web design world, Sri Lanka stands on the cusp of a revolutionary shift in 2023.  This transformation is fueled by technological advancements, a deep understanding of user preferences, and a strategic imperative for businesses to carve out their unique space in a densely populated digital landscape.  Amidst […]

What is Generative Engine Optimization?

Generative Engine Optimization

All Articles Digital marketing is undergoing a significant transformation, primarily due to the emergence of Generative Engine Optimization (GEO).  This guide is designed to clarify what GEO is and explain its crucial role in redefining content creation and SEO practices for digital marketing agencies in Sri Lanka.  Our aim is to make it easy for […]

The Boom of Digital Marketing Agencies in Sri Lanka [Updated]

Digital Marketing Boom in 2023

After Covid-19, we entered a new era in digital marketing where every business was looking to get online.  This has led to many companies sprouting everywhere to offer digital services to meet the growing market demand. In 2023, Sri Lanka has seen a meteoric rise in the digital marketing sector.  Despite having a relatively small […]

Big Data: The Future of Digital Marketing

Digital Marketing Agency

All Articles The surge of information from various sources, such as social media, online transactions, and IoT devices, has created an invaluable resource: Big Data. This phenomenon isn’t just a fleeting trend but a cornerstone for organizations aiming to outpace their competition.  Big Data embodies a transformative force, offering insights that pave the way for […]

Digital Marketing in the Hospitality Industry in 2024

Digital Marketing in Hospitality Industry

All Articles The hospitality industry has undergone a profound transformation due to the rise of digital marketing. Hotels, resorts, restaurants, and travel businesses now have unprecedented opportunities to reach and engage with potential guests online.  Digital marketing is no longer a luxury but necessary for any hospitality establishment looking to thrive in today’s competitive landscape. […]

Future of a Digital Marketing Agency in Sri Lanka

Future of Digital Marketing in Sri Lanka

All Articles Digital marketing evolves daily. AI is changing how we work very fast. Digital marketing agencies compete with each other, which is familiar.  Globalization brings unlimited potential for Sri Lankan digital marketing agencies, allowing them to work with international clients. However, it also exposes local digital marketing agencies to severe global competition.  So, the […]