Possible Limitations of Scandinavian Perspectives of Sustainability and CSR
At its core, Sustainability is about meeting the needs of the present without compromising the ability of future generations to meet their own needs. In the corporate world, this principle is implemented through Corporate Social Responsibility (CSR), a practice demonstrating a company’s commitment to minimizing its impact on society. Scandinavian countries, often regarded as pioneers […]
Ancestral Lessons for a Better Future
As the world grapples with the COVID-19 pandemic, social distancing has become more than a temporary measure. What is the future of digital marketing in Sri Lanka? It’s becoming a long-term reality. While this shift has driven people indoors, it has also reignited an interest in returning to the roots of our ancestors, embracing traditional […]
How do digital marketing agencies in Sri Lanka approach new business?
Sri Lanka is a small market, and many, including people with some knowledge, are trying to provide digital services in Sri Lanka. Hence, the digital marketing field is dynamic, and established firms and emerging agencies have the opportunity to shine with creativity. While the digital marketing field is crowded, it presents a fertile ground for […]
Grow Your Business Online with a Brand Website
The Sri Lankan business sector has faced many ups and downs recently. Continued political instability, a 30-year-long civil war, natural disasters such as the 2004 tsunami, and the recent COVID-19 pandemic are some of the critical factors that affect businesses overall. Finding new means of doing business in Sri Lanka and upgrading game plans is […]
Can Fashion Industry become Sustainable?
The fashion industry faces many challenges when choosing the path of sustainability. One of the biggest challenges is the fashion companies’ inability to control their end-to-end supply chain. Outsourcing to Developing Countries Many fashion brands shift their production plants to developing countries where labour costs are way too low for different reasons, mainly to achieve […]
Your Brand Website is Your Digital Business Card
Many companies today operate online through Social Media and question whether they need a Brand website. Your business will benefit from a website, which will eventually raise the value of your brand. The best time to develop your website and establish your brand presence is now, especially if you run a small business and are […]
The road to Sustainability and CSR
Sustainability is derived from the Latin “Sustinere,” which means “Support.” Generally, Sustainability refers to the ability to remain at the same level or a certain level. But in Modern times, the term Sustainability is often associated with Environmental and Social elements. Sustainability is meeting the needs of the present without compromising the ability of future […]
Why Does Your Business Need a Social Media Agency?
The complexity of social media is increasing every day. The increasing number of new social media platforms and new features make social media advanced day by day. An average person spends around 7 hours online daily and has around 300 FB friends, making social media too serious to ignore as a business promotional platform. Because of this, […]
Why is Digital marketing vital for businesses?
No time to read; we’ve got you covered. Listen to the article here. Listen to this article on Why Digital Marketing is vital to every business. Digital marketing is the buzzword of the modern business world. Many corporations have a dedicated team to attend to marketing and communication aspects daily. Why do businesses put that […]
Is Email marketing still relevant in 2021?
When the internet took over the world, everyone was excited about emails. Receiving an email was a joy at first because it was new. But nowadays, email is a common feature that almost everyone uses daily, and we are no longer excited about sending or receiving email. Decreasing the wow effect of emails leads businesses […]
